With a New Venture, Friction Isn’t Just Inevitable—It’s Invaluable

Katherine loves designing new ventures with rich brands, products and service experiences—whether for large corporations that need to find new growth, or start-ups getting ready for launch. She's fascinated by different models of how corporations innovate and design new businesses.

Carl loves designing new ventures—shaping products, teams, and business models from the ground up. He’s fascinated by how strategy, design, and story come together to turn bold ideas into real-world solutions.